Keeping Up with the Google’s Zoo

Penguins, Pandas, and Hummingbirds…Oh My!

Google updates, notoriously named after different zoo animals, roll out roughly every year and are designed to keep webmasters on their toes. They are designed to change how Google interprets the data it finds and how it presents search results. One of the most overlooked items however, is what the updates actually change. In this article we will look into the changes Google has made and how it affects you.

Keeping up with Google's Updates